Pricklee_Website-Images_Packaging.png

Pricklee

- Pricklee Superfruit Water -

- Pricklee Superfruit Water -

Brand Redesign

Pricklee_Website-Images_Wordmark.png
- KUN YANG, BRAND PARTNER -

- KUN YANG, BRAND PARTNER -

“The designs really opened up a world of possibility for our brand. We commend the different and imaginative angle in your mind as we were describing our brand. You brought Pricklee to life.”

- MOODBOARD & INSPIRATION -

- MOODBOARD & INSPIRATION -

Pricklee’s identity boldly communicates the unique blend of prickly pear cactus fruit flavors with pure water. As a beverage that provides next-level hydration, the brand was seeking to disrupt store shelves while overcoming the challenge of being confused as an energy drink or juice.

Pricklee_Website-Images_Colors.png
- BEVNET, BEVERAGE INDUSTRY MEDIA COMPANY -

- BEVNET, BEVERAGE INDUSTRY MEDIA COMPANY -

“The product has a vibrant and eye-catching look. The blue background, which features an image of a wave, sets the tone for a water product. It’s a nice looking, modern feeling design.”

Pricklee_Website-Images_Insta-Posts.png
Pricklee_Website-Images_Compare.png