- Pricklee Superfruit Water -
- KUN YANG, BRAND PARTNER -
“The designs really opened up a world of possibility for our brand. We commend the different and imaginative angle in your mind as we were describing our brand. You brought Pricklee to life.”
- MOODBOARD & INSPIRATION -
Pricklee’s identity boldly communicates the unique blend of prickly pear cactus fruit flavors with pure water. As a beverage that provides next-level hydration, the brand was seeking to disrupt store shelves while overcoming the challenge of being confused as an energy drink or juice.
- BEVNET, BEVERAGE INDUSTRY MEDIA COMPANY -
“The product has a vibrant and eye-catching look. The blue background, which features an image of a wave, sets the tone for a water product. It’s a nice looking, modern feeling design.”